On todays episode of #WhyWeLoveWorkingInAudio we dive into a new niche within our niche. My guest Max shows how the medium can serve as a lean and sustainable form of communication inside (non-audio) corporations. Before I met Max, I never considered that concept and maybe that's why Max runs a Startup and I don't. Hype1000 was born combining by personal passion for podcasts with experience in big organizations. Thanks to LinkedIn, Max and I bumped into each other and our companies have been exploring a technology partnership since then. Max's view on "Bridging" is therefore quite unique and focused on building networks between companies to benefit from each other's special talents.